Home > Terms > Spanish, Latin American (XL) > segmentación del mercado
segmentación del mercado
Proceso que consiste en dividir el mercado total de un producto o servicio en subconjuntos o grupos más pequeños, más manejables, de clientes.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Health care
- Category: General
- Company: Blue Cross Blue Shield
- Product:
- Acronym-Abbreviation:
Other Languages:
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